ClickHere Digital
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Scoring Rubric

Scoring Rubric

Reference grading guide — total possible 10.0 pts

CategoryCriterionMax PtsScored Pts
Contact Capture
(3.0 pts)
Phone number captured1.50
Email captured1.00
Recovery / best-number question0.50
Appointment & Conversion
(3.0 pts)
Test drive / appointment offered1.50
Appointment confirmed with specifics1.50
Vehicle & Needs Discovery
(2.0 pts)
Vehicle of interest captured1.00
Needs / use-case discovery1.00
Deal Acceleration
(1.5 pts)
Trade-in inquiry0.75
Financing / credit conversation0.75
Call Handling Quality
(0.5 pts)
Professional greeting & tone0.50
Total Possible10.0
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Score Card

Powered by Claude · rubric grading

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9.00–10.00Excellent
7.00–8.99Strong
5.00–6.99Adequate
3.00–4.99Weak
0.00–2.99Failed
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Analysis

No topics|Intent —|Caller's Phone Number: —
Areas of Improvement

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